Fresh N’ Natural Foods Pte Ltd (FNF) was incorporated in the year 2000, and started with the import and distribution of the Florida’s Natural brand primarily in Singapore.
With the support of our customers and our sister companies, FNN has developed and refined the necessary skill sets and distribution channels to expand its customer pool to include patrons from the US military, food service and institutions, cruiselines and the majority of clientele in the upper retail trade.
Backed and supported by our partners and customers, we have successfully expanded the Florida’s Natural product lines from 6 skus to 36 skus in Singapore. We have also begun building the brand in Malaysia and Indonesia.
The company has managed to develop a reputation in the industry for its chilled distribution in the modern trade. As a result, we have begun supporting the distribution of chilled products for Nestle and Pokka throughout the modern and general trade.
Our vision is to be the best temperature controlled distributor in the food and beverage industry through proper nurturing of acquired brands that carry healthy product lines.